1 Out of Every 3 Digital Media Minutes is Consumed

A video wall.

Mobile Internet usage accounts for one out of every three digital media minutes consumed, according to the August 2013 BrightEdge Mobile Share Analysis

. The analysis also revealed that mobile traffic jumped 125% over the course of H1 2012 to H1 2013 while desktop traffic only grew by 12%. Software/technology, financial services and real estate were the big winners with more than 15 times the growth of desktop visits in those categories. The average adult will spend over 5 hours per day online, on nonvoice mobile activities or with other digital media this year, eMarketer estimates, compared to 4 hours and 31 minutes watching television. Daily TV time will actually be down slightly this year, while digital media consumption will be up 15.8%.

1 Out of Every 3 Digital Media Minutes is Consumed Via Mobile.

Enhanced by Zemanta
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s